"Parents located in north London seeks an remarkable and experienced instructor to assist their smallest child on his first steps to growing into an English gentleman."
Upon seeing this post, you might readily miss the term "first-steps" as just an expression.
However, it could be the most significant element of this unique position posting, as it aims to hire a teacher for a 12-month-old.
Hundreds of submissions have already been sent in since the anonymous family published their call for the £180k-a-year tutor, who must be "a uniquely qualified person".
In recent few weeks, the listing has received interest in the media, with many wondering why?
Forward-Thinking Method
Adam Caller, CEO and founder of Tutors International, which is assisting the family in their quest, explained that notwithstanding initial skepticism, he viewed the plan "far sighted", and "innovative".
When he spoke with the family, he noted they appreciated the unconventional nature of their request, and how young their son is.
However, they explained that they "didn't want to wait any longer" to hire a tutor, as they had held off until their firstborn was five, and by that point "cultural conditioning had already taken hold".
What precisely does the family mean by "cultural predisposition"?
It's "all-encompassing", the expert responded. "The way you eat, the manner you speak".
He said the firstborn had picked up "very nuanced, body language" from the family, and had taken on their cultural ways. The family informed him they hoped to prevent history to happen again with their infant.
The intention: To bring in a English tutor, who needs to speak with Received Pronunciation, to guide the baby right from the beginning.
Osmotic Learning
"Much of the learning at the start here is somewhat acquired indirectly," stated the CEO.
It's through this natural absorption that the family are aiming the child will adopt the UK customs they aim to impart.
The consultant said the tutor must be somebody who attended "prestigious academies – the same kinds of schools as the family hope to send their son to".
"The instructor just has to be the suitable individual, they'll be carrying out things they don't even know they're doing, just naturally," he added.
Expense Not a Factor
The family informed the expert the chosen tutor should preferably also have understanding of or enthusiasm in horse riding, alpine skiing, artistic pursuits and instrumental training so as to shape the child in a wide range of passions.
Additionally though, he explained the family wanted the tutor to register the child on a range of lessons so the child would be "horseback riding and starting an instrument by the time they are approximately three years old".
In the family's perspective, helping their son become a "English gentleman" will lead to success and create opportunities.
"For all the rights and wrongs of that, because it's definitely a social class indicator," he comments.
But, notwithstanding all this guidance in "UK identity", would the child pick up what is termed cultural leaning from the international family he lives with anyway?
"Certainly", said he. "The family understand this could fail, but they've merely embraced the perspective of, 'why not attempt it and we should start as soon as we can', because the price of it is not relevant," he stated.
Overly Optimistic
Several in the education sector who share these doubts.
An education leader, chief executive of a tutoring service, who also offer private tutors, stated that "the process of embracing two identities, or in fact, discovering oneself, is something that must be lived into, not designed."
The expert noted that he had relocated from Asia to the UK at the period of seven, and had been brought up experiencing and living both cultures. He went on to study at a prestigious UK institution.
"The concept that one individual can act as a living vessel of English culture, an individual who can in some way transplant the characteristics of a UK sophisticate onto a one-year-old child, strikes me as naive and unrealistic," he wrote.
"From my perspective, engaging a typically UK tutor from babyhood will not instantly achieve the goal they want.
"I wasn't provided with such a tutor, and however I have been fortunate enough to experience several of the opportunities they desire for their son."
He continued: "The reality is, personal identity can not be imposed from the outside; it must be chosen, and it must come from within."
Buying Britishness
Of course, English culture is something the CEO hopes can be educated – and sold.
"In my view the fact that the global community views us in this regard is something that we should be cherishing|valuing|appreciating